By all accounts, the Australian real estate market is on a rebound. This is good news for the industry, as it means there are likely to be more and more people looking to put properties on the market. For buyer agents, this means more potential business, but you need to be ready to explain why these homeowners should put their trust in you moving forward.
The following 10 key factors will be weighed by the client when choosing a real estate agent.
1. Knowledge of the area
An experienced agent has been working in a region or neighborhood for years, most likely. This means that they know inside and out the traits of property that your potential buyers may be looking for.
2. Unique skills
Some skills are universal to just about any agent that you come across, like knowing relevant laws or helping you work with buyers. However, some agents may have additional skills that come in handy. For example, one agent with technology proficiency may be useful if you want to do virtual open houses.
3. Negotiation ability
Not everyone is a born negotiator, and this can be essential when trying to sell a home for the best price. Buyers agents have the experience and expertise to negotiate from a position of confidence.
An agent can also be a source of valuable information about the market and home-buying process in general. Be sure to use them as a resource and sounding board.
Local agents are well-connected in the communities they serve. This can help you get additional information about a community if you are thinking about moving in or want to find the best groups to market your home to.
6. Paperwork support
People who try to sell their own homes are often overwhelmed by the sheer volume of paperwork involved. An agent can handle this for you.
7. Fiduciary responsibility
Agents are bound by law to try and get you the best deal possible. This gives you an added layer of confidence when listening to their advice.
8. Safeguarding interests
If a buyer attempts to misrepresent themselves for their benefit, an agent is not only skilled in scouting them, but protecting you from scams is also a part of their job description.
9. Saving time
As a house seller, you’re going to get your fair share of offers that aren’t worth really processing, whether they are too low or the buyer isn’t likely to actually buy. Real estate agents can help filter things out so you only work with the best prospects.
10. A higher sale price
Ultimately, selling a home for the best price is a combination of smart marketing and putting the right work into it. Strategic upgrades and a strong listing will help put you in front of the most motivated sellers. However, this only happens with the expertise an agent brings to the table.
All of these areas are important points of concern for a real estate agent trying to make a case for themselves over their competition, or even a homeowner trying to sell on their own. However, this is only half the battle. It’s essential that you have a steady stream of leads to keep your business afloat and give a new set of prospects to work with. In order to make this happen, it’s essential that all professionals look into telemarketing phone lists for real estate agents.