When it comes to getting leads in the real estate industry, it’s important for professionals to have a constant stream of prospects coming in and out. After all, each prospect you talk to may not end up buying or selling a home with you in the end, so the more people you work with, the…
Like any business, you need to have a set marketing plan in place to succeed in real estate. The reasons for this aren’t necessarily that far off from other businesses, either. For your existing audience, marketing is essential to let them know about new developments, promotions, and details. For people outside your audience, letting them…
When it comes to general real estate success, it’s easy to ignore certain elements because they come off as “outdated” or “no longer viable.” Cold calls fall into this category for a variety of reasons, but in reality, this is far from the case. So, from door knocking scripts for real estate to the best…
What do appraisers look for to find a property’s value? There are a variety of different factors that impact an appraisal, including the overall housing market as well as individual amenities, the amount of square footage, and the condition of the property. In terms of commercial property appraisal methods, things are pretty similar, but there…
Across Australia, real estate agencies and agents alike rely on knowing their local residential phone numbers across a given area so that they market their real estate services to those who are looking to buy or sell their home, and still do so in an effective and timely manner. The Traditional Methods of Finding a…
SMS has been around for a while now, but is still a relevant business tool, especially in real estate. People might delay opening and answering other forms of media – email could wait a day or three, phoning takes up so much of your time, and social media is unreliable. But SMS is still the…
Most traditional methods of knowledge in real estate involved looking backwards. Agencies would build up a stock of information based on what went before, then used some measure of intuition to project into the future. This approach is rather satisfying to those who profess to be some kind of real estate guru, but the unreliable…
I once heard a new fly fisher ask one with experience: “Where’s the best place to cast your hook?” “Right down their throats, son, right down their throats.” Sometimes, the most effective way to catch a fish is to reach them. If you publicise only locally, then you’ll be waiting for people to come by…
“Your best thinking of five years ago is your baggage today.” — Daniel Priestley Become a key person of influence 2010 Five years ago you had a great aim, and geared yourself towards it. And you achieved it! You shot, you scored. Well done! But since then, the world has changed, the goals have shifted,…
There is a lot to be said for gathering and using real estate lists. The information you can get of your local suburb of all the potential clients and their demographic is a vital business resource in the real estate trade. And of course you should use Radius Suburb to get this initial information. Of…
